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Showing posts from October, 2020

Planning for my Nike commercial

 Props: In my commercial I want to include multiple outfits in which those will include some of the props like shoes, headbands, and a back pack. Costumes: For my regular lifestyle outfits I am going to wear regular t-shirts with jeans or biker shorts and wear jackets and windbreakers over my clothes. For my athletic clothing during my training shots, I will be wearing a a gray or black top with black Nike leggings and black Nike shoes with a black Nike headband. To add more emphasis with the training scenes I will add water onto my skin and face to give off the look of me sweating. Schedule: 10/29/20: I will prepare all of my props and costumes so I am ready to start filming. 10/30/20: I will begin to start filming my commercial after school and finish the commercial before the end of the day. 10/30/20 : After I finish filming the commercial I will begin to edit and find background music that fits the film. 10/31/20: I will continue editing and start to add filters or alteration...

Planning Storyboard for my Nike commercial

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       In the first box of my storyboard I drew a picture of a side angle of what is supposed to be me walking in my Air Force 1's. For my commercial I want to start it out with a short clip of walking in my shoes from a low angle that is focused on the shoes in slow motion. This is wear I would began to play the background music and introduce the brand. In my second box I drew a picture of me sitting on a bench in Nike apparel. In the commercial my setting will be outdoors and where it is it has a bench and open road, and a lot of natural light. On the bench I wont only be sitting I think I want to stand on it and have fun but also capture multiple angles. In the picture I also include a zoom in of the Nike logo in which I will include in that shot too. In my third box and fourth box there is a picture of me jump roping and a picture of me in two different outfits. While filming in the commercial I will change into multiple outfits just to show off or "endorse" the ...

Research blog: Commercial Conventions

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Nike Commercial Research Blog   -In many Nike commercials it is common to see actors or athletes do physical activities such as running, playing a sport, training or conditioning, swimming, and more. - It is also common to see motivational videos of athletes or people all around the world of different ethnicities, backgrounds, genders, sexualities, disabilities, etc. Nike includes this to create meaningful stories and inspirational messages to the audience. This creates a more emotional atmosphere to build a loyal fanbase and so that the products can seem even more meaningful to consumers. - The actors usually appear to be fit or athletic, however in many other Nike commercials they do also use people of many body types. - Costumes: In Nike commercials you will see actors or models wear clothes, shoes, or accessories by Nike. If its an athlete they usually wear the uniform of the team that they are on or the appropriate clothes attire and gear of whichever sport they play. -...